A new athletic apparel initiative emerging from Georgia is positioning itself at the intersection of sport, culture, and social messaging through a direct-to-consumer model.
In a fashion landscape often driven by product cycles, a new generation of Georgian brands is proving that community and cultural identity can define success.
In recent years, global fashion language has increasingly relied on Anglicisms to define emerging aesthetic trends.
If you're a fan of effortless style with a touch of sophistication, then you need to check out Instagram creator Amaka Hamelijnck, whose aesthetic regularly features brands like Zara, H&M, COS, Jacquemus, and Acne Studios in clean and modern outfit combinations.
There are films where architecture stops being just a backdrop. It starts to feel like a presence – something that sets the mood, controls the pace, and shapes how we look at everything else.
Tonight, Tbilisi steps into the global spotlight as Justin Timberlake brings one of the year’s most anticipated live performances to the city.
The passing of Zurab Tsereteli marks the end of an era defined by scale, ambition, and a distinct visual language that left a lasting imprint across cities and cultures.
In Basel, a city at the center of Europe’s cultural spotlight as host of Eurovision Song Contest 2025, Georgian Culture Day unfolded as a carefully composed presentation of national identity.
Metrica Fashion Show will take place in Tbilisi on May 13–14, 2023, bringing together designers from over 15 countries for an international runway event.
On June 15, the stage of Griboedov Theater in Tbilisi hosted a performance that moved away from spectacle and toward introspection.
In fashion, the most compelling spaces are not always the most polished ones. True style often lives in rooms that feel inhabited, layered, and unresolved.
There comes a point when a model is no longer just a face, but a presence. Matilda Gvarliani is stepping into that space.